Meat Your Future - the board game was part of a larger campaign to get more young people to become "gourmet" butchers. In the game, you develop butcher shops and explore many of the interesting aspects of the profession.
In each game round, players can allocate "energy" to advertising, machines, premises, suppliers, or employees and with this "buy" some cards, which bring more customers to the store. Cards can also offer discounts on later cards.
You play together with a partner against the others, and the team with the most customers at the end of the game wins.
"Meat Your Future" was designed by Jeppe Norsker for Bruun & Partners.